> For the complete documentation index, see [llms.txt](https://help.cerby.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.cerby.com/setup-and-admin/business-hubs/connecting-your-paid-social-apps/meta-business-manager/transition-from-personal-to-managed-meta-accounts.md).

# Transition from personal to managed Meta Accounts

This article describes how to transition access to your Meta business tools from using personal accounts to managed Meta Accounts.

With the release of managed Meta Accounts, you can now enable users to access your Meta Business tools without the need for a personal Facebook profile.

Managed Meta Accounts are designed for business use, offering features like single sign-on (SSO) and automatic account provisioning. These accounts enable users to access Meta business tools, such as Business Manager and Meta for Work, using their work credentials instead of their personal Facebook accounts.

As an administrator of Business Manager or Meta for Work, you must follow the official steps provided by Meta to transition users to managed Meta Accounts. For end users, after the transition, they must simply log in using their existing identity provider (IdP), such as Okta or Entra ID (formerly Azure AD). One key benefit of this transition is that users can access everything through a single interface using Cerby.

This approach simplifies the transition and ensures a streamlined experience for managing Meta Accounts alongside other tools.

{% hint style="danger" %}
**IMPORTANT:** Meta for Work was released in July 2023 for beta testing, and some organizations have been transitioning to replace personal Facebook profiles as the default login for Meta Business Manager. Note that this feature is currently available to selected customers only. For more information or to ask about eligibility, please contact your Meta support representative.
{% endhint %}

***

## Transition from personal to managed Meta Accounts

The following are the main steps you must follow to migrate from your personal account to managed Meta Accounts:

1. [Complete your migration to managed Meta Accounts](#id-1.-complete-your-migration-to-managed-meta-accounts)
2. [Update the login method in Cerby](#id-2.-update-the-users-login-method-in-cerby)

The following sections describe each main step.

### 1. Complete your migration to managed Meta Accounts

The Meta transition from Facebook personal accounts to managed Meta Accounts is designed to improve security and streamline user access to business resources without relying on personal Facebook profiles. This change means more efficient administrative features, such as SSO and automatic account provisioning.

To learn, prepare, and perform the migration process from personal to managed Meta Accounts, ensure to review the following official Meta articles:

* [Managed Meta Accounts & Third-party Integrations](https://developers.facebook.com/docs/facebook-login/managed-accounts)
* [About migrating to managed Meta accounts in Business Manager](https://www.facebook.com/business/help/967992801216784?helpref=faq_content)

### 2. Update the users’ login method in Cerby

To update the users’ login method in Cerby, you must complete the next substeps:

[2.1. Update the login method of the Meta business hub](#id-2.1.-update-the-login-method-of-the-meta-business-hub)

[2.2. Sync the user information in the Meta business hub](#id-2.2.-sync-the-user-information-in-the-meta-business-hub)

The following sections describe each substep.

### 2.1. Update the login method of the Meta business hub

To update the login method of the Meta business hub, you must complete the next steps:

1. Log in to your corresponding [Cerby](https://app.cerby.com/) workspace.
2. Select the **Business Hubs** option from the left navigation drawer. The **Business Hubs** page is displayed.
3. Click the **Settings** icon of the corresponding Meta business hub card. The business hub details page is displayed.
4. Click the **Edit** button in the **User management and login** field of the **Settings** section. The **Update user management and login method** dialog box is displayed.
5. Select the **Single sign-on (SSO)** option in the drop-down field in the dialog box.
6. Click the **Done** button. A success message is displayed.

### 2.2. Sync the user information in the Meta business hub

To sync the user information in the Meta business hub, you must complete the next steps:

1. Log in to your corresponding [Cerby](https://app.cerby.com/) workspace.
2. Select the **Business Hubs** option from the left navigation drawer. The **Business Hubs** page is displayed.
3. Click the **Settings** icon of the corresponding Meta business hub card. The business hub details page is displayed.
4. Click the **Sync** button located at the top-right section of the page. A message box is displayed with information about the process.

   <div data-gb-custom-block data-tag="hint" data-style="info" class="hint hint-info"><p><strong>NOTE:</strong> The sync may take a few minutes depending on the number of users and assets, and because Cerby automatically matches users to their corresponding Cerby identity. You can review the progress of the automation task through the <strong>Automation Log</strong> page; when the process is complete, a success message box is displayed.</p></div>
5. Select the **Users** tab to review the list of synced users.

Now you are done.


---

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